Our First Production Blending AI and Filmmaking (Universal Traveller 25/26 Glacierize)

Alohomora Production
1 day ago
2 min read

Updated: 12 hours ago

Every now and then, a project comes along that reminds you why you fell in love with creating in the first place. Recently, I had the chance to work on one of the most fascinating campaigns of my career—one that wasn’t just about visuals or storytelling, but about exploring a completely new territory: collaborating with AI.

Where It All Began: A Glacier and a Spark

The project started innocently enough with brainstorming around a simple concept: glacier. We filled whiteboards with ideas—melting, evolving, reshaping, timelessness. It was abstract but beautiful, a theme that could go in many directions.

Then Felix, our director, threw out the idea that changed everything. I want my models to be in the world of imagination. Real outer world.

It wasn’t just a suggestion; it was the spark that set off the entire creative chain reaction. Suddenly, we weren’t just talking about a campaign—we were talking about a collaboration between human imagination and machine interpretation. I’ve always loved narratives where characters break into fantasy worlds, and this project permitted me to go wild. I pitched it to the client with pure excitement:

“I think your product should fly. And not in a metaphorical way—really fly. And if I can craft a small narrative piece at the beginning, it would give the campaign depth, meaning, and emotional weight.”

To my surprise—and relief—they didn’t just tolerate the idea. They embraced it.

I describe this client as “accepting the future.” They welcomed the madness, the ambition, the unknown. They said yes to things that had no precedent. That alone set the tone for what this campaign became.

Our Collaborator: Jorge — The Aesthetic Alchemist

A project this experimental needed someone who could not just operate AI tools, but speak their language. That’s where Jorge from Enter the Void came in.

Jorge is a master of his craft—someone who doesn’t simply use AI, but shapes it. He has a way of blending his signature aesthetic into machine-generated visuals so seamlessly that the final result feels both futuristic and deeply human.

Working with him was one of the most eye-opening parts of the whole production.

The more time we spent with the AI, the more Jorge found ways to push it. He didn’t treat AI as a shortcut or a filter; he treated it as a medium.

He understood its strengths, its chaos, its unpredictability—and used those traits to craft visuals that felt alive.

Not Just Fashion—A Story, A Brand, A Statement

Our goal wasn’t to create just another fashion campaign. We wanted something that felt like a short film—a narrative-driven piece where the brand lived through emotion rather than logos.

We wanted to merge: